Shruthi Musicals

Shruthi Musicals was established in 1985 by Manohar Lal, who recognized a significant gap in the availability of music stores in Chennai, particularly in the Kilpauk area. Driven by his passion for music, he opened a modest shop focused on Indian musical instruments and a selection of Western instruments and accessories, at a time when imported goods were scarce due to high duty rates.

A manufacturer in Calcutta began producing guitars under the name Givson, offering superior craftsmanship compared to local options. Shruthi Musicals was the pioneer in introducing Givson to Chennai, a move that resonated deeply with musicians and turned into a remarkable success. In the early 90s, the store launched a P.A. brand from Calcutta called Stranger, making high-quality amps and speakers accessible to schools and churches.

Following an economic policy shift in 2000 that reduced duty structures, Shruthi Musicals began sourcing high-quality instruments and popular brands, introducing renowned names like Fender, Ibanez, Cort, and PRS to the Chennai market. This transformed the store from one focused on Indian instruments into a vibrant hub offering a wide array of western musical options.

In 2000, Shailendra, the son of Manohar Lal and a talented guitarist himself, joined the team and played a pivotal role in introducing renowned brands including Parker Guitars, Godin Guitars, and PRS - fostering a community where musicians could come together, showcase their skills, and collaborate with fellow artists.